Digital Marketing Vs. Data Science: Which One Is Better?

Published By Gaurav Kandari | April 19, 2024

Digital marketing utilizes email, social media, and content to promote brands. Data science manages data collection, analysis, and interpretation to extract insights.

Choosing between Digital Marketing and Data Science

For those passionate about advertising, marketing, PR, or e-commerce, exploring digital marketing is ideal. Data science complements these fields, enabling problem-solving and data-driven decisions.

Career Goals

A beginner-level data analyst earns $50-70k a year; the experienced ones make $90-120k. Digital marketers earn $45k-65k, with a $75k-100k average for experienced ones.

Salary and Eligibility

If you excel in coordination, strategy, and data handling, Digital Marketing might be your forte. Conversely, if you're adept at math, coding, and data manipulation, Data Science could be your strong suit. Choose based on your strengths.

Skill Set